Born From a Dream. Built for Your Business.
Somnus began as a small atelier obsessed with one question: why can't wholesale jewelry be both breathtakingly beautiful and ruthlessly profitable for retailers?
A Dream That Started
in a Jewelry Market
In 2018, our founder walked through a wholesale jewelry market in Shenzhen and noticed something striking: the most beautiful pieces were locked behind enormous MOQs, while the accessible ones lacked the soul to sell themselves.
She set out to change that. Somnus was built on a simple belief -- every boutique, every influencer, every independent retailer deserves access to jewelry that genuinely moves people.
Six years later, we supply over 1,200 retailers across 38 countries. Our designs sell out on TikTok Live. Our packaging gets reposted. Our clients reorder within 30 days.
"We don't just make jewelry. We make the pieces your customers will remember."
How We Grew
The First Atelier
Founded in Shenzhen with a team of 8. First 50 designs launched to 12 boutiques in Hong Kong and Singapore.
Going Global
Launched EU & US warehouses. First 100 international wholesale accounts. TikTok virality begins -- 3 designs hit 1M+ views organically.
OEM/ODM Launch
Opened full custom design service. 48h 3D rendering. First 200 branded collections delivered to EU boutiques. ODM revenue reaches 30% of total.
1,200+ Partners & Counting
Serving retailers in 38 countries. 500+ active SKUs. 90% reorder rate. Launching AI-assisted trend forecasting for wholesale partners.
Values That Drive Every Decision
These aren't just words on a wall. They're the reason 90% of our clients come back.
Dreamy by Design
Every piece is conceived with the end customer in mind -- the young woman who wants to feel something when she puts on jewelry. Emotion drives repeat purchases.
Uncompromising Quality
925 sterling silver, 14K gold filled, hypoallergenic materials -- certified and tested. We hold every piece to the standard we'd wear ourselves.
Retailer-First Thinking
Low MOQs, retail-ready packaging, fast shipping, mix-and-match orders -- every policy is designed to reduce your risk and increase your margin.
Trend Intelligence
Our design team monitors TikTok, Instagram Reels, and Pinterest daily. 20+ new styles every month means your shelves always feel fresh and relevant.
Responsible Sourcing
We partner only with certified material suppliers. Nickel-free, lead-free, REACH compliant. Your customers' safety is our baseline, not a selling point.
Speed as a Feature
24h response. 48h 3D renders for custom orders. 3-5 day delivery from EU/US warehouses. In wholesale, speed is a competitive advantage we give you.
From Sketch to Shelf --
We Control Every Step
Unlike resellers, Somnus owns its production. Our 12,000 sq ft factory in Shenzhen handles design, casting, plating, QC, and packaging in-house. That means faster turnaround, consistent quality, and the flexibility to customize at scale.
Production Pipeline
Meet the Team That
Makes It Happen
Mei Lin
Creative Director & Co-Founder
10 years in jewelry design. Former buyer for LVMH Asia.
Sophie Renaud
Head of European Sales
Paris-based. Fluent in FR/DE/EN. 8 years in B2B wholesale.
James Carter
Head of US Operations
LA-based. Manages US warehouse & fulfillment. Ex-Amazon logistics.
Yuna Park
Head of Design & Trends
Seoul-trained. Leads the 20+ monthly new style pipeline.
Trusted by Retailers,
Certified by Standards
Retailers and media who've featured Somnus collections
Retailers Are Selling Out
Don't take our word for it. Here's what our wholesale partners say.
"Somnus completely transformed our accessories category. Their earrings became our #1 SKU within two weeks of launch. The packaging is so beautiful our customers post it on Instagram without us asking."
Owner · Bloom Concept Store, London
Miami Beach BoutiqueRetail Store, Florida
"Custom necklaces with our logo doubled our online sales. The 48h 3D rendering blew me away -- I've never worked with a supplier this responsive."
Sweden TikTok SellerLive Commerce, Stockholm
"Sold 500 rings in a single live stream. The designs are exactly what Gen Z wants right now. I trust Somnus to keep me ahead of trends."
Atelier LumièreBoutique, Paris
"Sold out 200 earrings in one weekend. Our customers keep asking when the next Somnus collection arrives. The quality justifies every euro."
Test the Market Before You Commit
Ready to Stock
What Actually Sells?
Join 1,200+ retailers who've made Somnus their go-to wholesale jewelry partner. Submit your inquiry and receive a personalized PDF catalog + wholesale price list within 24 hours.
- Personalized product recommendations based on your market
- Full wholesale price list with tiered pricing (50 / 100 / 500 pcs)
- Access to our private 2026 trend forecast report (worth $49)
- First order: free shipping on orders over $500
Get Wholesale Prices Now
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